Pricing
Two plans. Founding pricing through 2026.
Prices are in Australian dollars and exclude GST, which is added at checkout for Australian customers. Every subscription covers one domain and starts with a 30-day trial.
Essentials
or A$150 a year, against a list price of A$290
- Weekly audit and monitoring
- 2 manual rescans a month
- 5 clarifications about your business
- The full agent-readiness artefact set
- 25 key pages covered
- Weekly digest and a standard monthly report
Pro
or A$300 a year, against a list price of A$590
- Daily audit and monitoring
- 20 manual rescans a month
- 5 clarifications, plus per-page rules on up to 50 pages
- The full agent-readiness artefact set
- 100 key pages covered
- Weekly digest and an extended monthly report
What founding pricing means
Start a paid subscription on or before 31 December 2026 and you are a Founding Subscriber. Your subscription fee will not increase before 1 January 2032. From that date your subscription renews at the then-current price for your plan, with notice. Founding pricing is locked until 2032, and your status as a Founding Subscriber is permanent even after the price lock ends.
What both plans include
| Capability | Essentials | Pro |
|---|---|---|
| Audit and monitoring cadence | Weekly | Daily |
| Manual rescans | 2 per month | 20 per month |
| Clarifications about your business | 5 | 5 |
| Per-page rules and clarifications | Not included | Up to 50 pages |
| Key pages covered by the artefacts | 25 | 100 |
| The agent-readiness artefact set | Full set | Full set |
| Governed identity information | Included | Included |
| Alerts on score changes, broken signals and milestones | Included | Included |
| Weekly digest | Included | Included |
| Monthly report | Standard | Extended |
| Support | Chat and help centre | Chat and help centre |
Billing
Currency. We bill in Australian dollars, US dollars, British pounds and euros. Your currency is set when you first subscribe and does not change afterwards.
GST. Prices exclude GST. GST is added at checkout for Australian customers.
Trial. Every subscription begins with a 30-day trial. Card details are taken up front and the first payment is taken when the trial ends. You can cancel during the trial and pay nothing.
One domain per subscription. If you want a second site audited and served, that is a second subscription.
Changing plans. Upgrades take effect immediately. Downgrades take effect at the end of your current period.
Founding places are open now
We are onboarding the first group of customers directly, so your audit, your artefacts and your installation are handled by us rather than left to you. Tell us your domain and we will come back to you.
Talk to us about a founding placePrices on this page are current as at 23 August 2026 and are governed by our Terms of Service.